Lim Wei Xian (0342559)

31/8/2021 - 9/12/2021 / Week 1 - Week 15 Lim Wei Xian / 0342559 Illustration and Visual Narrative/ Bachelor of Mass Communication (HONS) (Advertising and Brand Management) Final Compilation and Reflection Task 1: Vormator Challenge Figure 1.1 Final Task 1: Vormator Challenge Task 2: Digital Triptych Figure 2.1 Final Digital Triptych Final Task: Cover Page and Animated One Page Intro Figure 3.1 Final Comic Cover  Page Figure 3.2 Final One Page Intro (Still) Figure 3.3 Final One Page Intro (Animated) REFLECTION For the first task, I had insightful lessons where I've learnt the different shapes, compositions, and sizes that will create different impressions on characters. It gave me a vision and made me more aware of the character designs of many films and the reason behind the character designs. I was also grateful by the opportunity from the school that gave students the platform to participate in an international design competition - The Honor Talents 2022. I did a digital triptych...

6/9/2021 - 29/11/2021 / Week 2 - Week 14 Lim Wei Xian / 0342559 Design Principles/ Bachelor of Mass Communication (HONS) (Advertising and Brand Management) Final Compilation and Reflection Exercises Gestalt Theory Figure 1.1 Final Design for 'Gestalt Theory' (JPEG) Contrast Figure 1.2 Final Design for 'Contrast' (JPEG) Emphasis Figure 1.3 Final Design for 'Emphasis' (JPEG) Movement Figure 1.4 Final Design for 'Movement' (JPEG) Repetition Figure 1.5 Final Design for 'Repetition' (JPEG) Project 1: Self-Portrait Figure 2.1 Final Project 1: Self-portrait Project 2: Sense of Place Figure 3.1 Final Project 2: Sense of Place Final Project: Visual Analysis Figure 5.1 Final Project: Visual Analysis  REFLECTION Through 14 weeks of Design Principles, I've found out that the understanding of the design principles itself is really important. For all my works, I tend to have the cautious mind to take note on things like contrast, balance, etc. I also like ...

  31 August 2022 - 30 November 2022 / Week 01 - Week 14 Lim Wei Xian / 0342559 Typography / Bachelor's of Mass Communication (HONS) (Advertising and Brand Management) / Taylor's University Final Compilation and Reflection INSTRUCTIONS Task 1 :  Typographic Systems & Type and Play Task 2 :  Key Artwork and Collateral Task 3 :  Type Exploration and Application SUBMISSIONS Task 1: Exercise 1 - Typographic Systems 31 August 2022 - 21 September 2022 / Week 01 - Week 04 Figure 1.1 Axial System Final Submission (JPEG)  08/09/2022 Figure 1.2  Radial System Final Submission (JPEG) 08/09/2022 Figure 1.3  Dilatational System Final Submission (JPEG)  08/09/2022 Figure 1.4  Random System Final Submission (JPEG)  08/09/2022 Figure 1.5  Grid System Final Submission (JPEG)  08/09/2022 Figure 1.6  Modular System Final Submission (JPEG)  08/09/2022 Figure 1.7  Transitional System Final Submission (JPEG)  08/09/2022 F...

15/11/2021 - 29/11/2021 / Week 12 - Week 14 Lim Wei Xian / 0342559 Design Principles/ Bachelor of Mass Communication (HONS) (Advertising and Brand Management) Final Project: Visual Analysis INSTRUCTIONS This project is all about utilising your understanding of design principles by presenting a study and artwork influenced by ONE DESIGNED visual material that has the theme ‘Reduced Inequalities’ - video games/ billboards/ television commercial/ movie clip/ etc. PROGRESS Observe and Assess To capture the main idea of 'Reduced Inequalities', I've shortlisted 3 visual materials: 1. "THIS IS AN AD FOR MEN" By L'Oreal (2 Visual Materials) Figure 1.1 L'Oreal's "THIS IS AN AD FOR MEN" Campaign, aiming to reduce inequality by spreading awareness of hiring female employees. Main Message: End Gender Discrimination in employing. Observation:   The good use of contrasting colours were presented here, having red and gold to contrast with each other in t...